The Decision Lab cover image
SectorappliedMarketResearch
ScopeDevelopment

The Decision Lab

The Decision Lab is an applied research firm that brings behavioral science to business. They came to Monogram to bring their Wordpress site into the modern age, while retaining the content and character of their current website. All technologies grow old — even the technology that’s used to build websites. Legacy sites, like those built on Wordpress, are slower, larger, and less secure than those built the latest technologies.

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Building the Foundation

Enterprise sites, like The Decision Lab’s, are often thousands of pages and have complex, overlapping “fixes” that have been implemented throughout the site’s tenure.We began by analyzing the site’s construction and content, seeking opportunities for site architecture optimization at every step.

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Design as a System

All content on the current website was converted to slices within a custom CMS. This streamlined setup allows The Decision Lab to manage and edit their website without the need for a design intermediary. The updated website is lightning-fast and identical, on its face, to The Decision Lab’s legacy site.

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