Vercel logo

How we brought the developer experience to the forefront with Vercel.

Client

Vercel

Sector

Technology

Scope

UX/UI Design

Development

Technologies

Next.js

TailwindCSS

Vercel

Vercel is shaping the future of the web with developers at the forefront. As a longtime partner with Vercel, Monogram has had firsthand experience with how Vercel is building the future of the web. Vercel introduced the idea of Developer Experience to the modern web, which Monogram has taken full advantage of.

Vercel’s marketing team came to Monogram looking for help showcasing its seamless workflow with a mini-site. As partners, Vercel had seen what the Monogram team could accomplish, and knew Monogram could build an exemplary digital experience.

Stars with a purple glow Dark keyboard lit with rainbow lights
Develop, preview, and ship faster with Vercel

Iteration, Iteration, Iteration

Working closely with Vercel’s engineering and marketing team, Monogram went through multiple design iterations to deliver a high-quality site to users. From abstract art to mysterious moving gradients, we designed and built a fully working demo for each iteration. After many prototypes and proof of concepts, Monogram and Vercel eventually settled on a moving starfield with nebula clouds zooming past as users scroll down.

Preview of the Vercel site
Develop with Vercel

Thorough, Thoughtful Development

Simulating an entire galaxy in the browser — and making it loading quickly — isn’t easy. But we pulled it off by using a low-level language that runs on the user’s GPU. Additionally, to ensure a great experience for all users, Monogram implemented accessibility features. If a user prefers Reduced Motion, the starfield and text do not animate. Users who prefer increased contrast are shown a site with deeper blacks and brighter highlights.

Wed.dev score of 100 in all categories

Light Speed Ahead

Developing a site with this many moving parts often sacrifices load time on the page, which can significantly increase bounce rates and lower the number of leads generated. Due to our expertise 
in Jamstack, however, Vercel’s workflow 
site is incredibly fast. Then, we optimized fonts and embeds to ensure fast performance while still supporting every feature and allowing for analytics and issue tracking. The result was a perfect PageSpeed Insights score that made no sacrifices to the user’s experience.

Vercel Home

Final Results ✨

Simulating an entire galaxy in the browser — and making it loading quickly — isn’t easy. But we pulled it off by using a low-level language that runs on the user’s GPU. Additionally, to ensure a great experience for all users, Monogram implemented accessibility features. If 
a user prefers Reduced Motion, the starfield and text do not animate. 
Users who prefer increased contrast 
are shown a site with deeper blacks 
and brighter highlights.

Unlock a better workflow with Vercel